The Physical Web has huge potential to change the way web content and services are discovered in the physical world. We talk to Richard Graves, the CEO of Bkon, a company who have gone “all in” on the Physical Web and Eddystone URL. We learn about a massive change that Google is poised to make in how PW content is discovered, how PW content can shrink the cost of apps, the personalization of PW content, examples of where it is being used and how PW discovery and QR codes work together.
For more interviews and articles from the author of Beacon Technologies see https://www.mister-beacon.com
Listen to the audio version at https://itunes.apple.com/us/podcast/mister-beacon/id1123889923?mt=2